Bad Bunny has done it again—this time, by taking it all off for Calvin Klein. The Puerto Rican superstar, already a music icon and gender-defying fashion force, now cements his status as a modern-day sex symbol.
Shot by legendary photographer Mario Sorrenti, Benito joins the ranks of queer-favorite CK models like Jeremy Pope and Justin Bieber. And let’s be honest—seeing him smolder in nothing but underwear? A cultural reset.
But as always, Bad Bunny brings more than just abs to the table. His latest album Debí Tirar Más Fotos is a love letter to Puerto Rican music, and he made sure to infuse his heritage into the campaign—because what’s sexier than authenticity? He even set the campaign video to his track EoO, turning a global fashion moment into a tribute to his roots.
Whether he’s bending fashion norms, challenging machismo, or just making us all swoon, Benito keeps proving he’s in a league of his own. And honestly? We’re happy to be living in the Bad Bunny era—shirtless and all.
Pictures by Mario Sorrenti.
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