On April 11, Brussels will welcome the powerful voice and unapologetic spirit of Lucky Love, as he takes the stage in what feels like a long-awaited homecoming. Born Luc Bruyère, the multi-talented singer, dancer, and performer spent part of his youth in Belgium, attending the Institut Saint-Luc in Tournai and forming bonds with local artists like Roméo Elvis. Now, he returns with a global message—and a song that’s shaking up the norms.

Picture by Jean-Baptiste Mondino
His single “Masculinity”, already streamed over 10 million times, is a raw and radical rejection of toxic masculinity. “It’s the most vulnerable song of the entire project,” Lucky Love says. “I never felt safe enough to say that it’s hard to be a man.” As a gay man living with a disability and HIV, his lyrics cut through the noise to challenge harmful ideals both within and outside the queer community. The song is a bold anthem, described by the artist as a “big, fat f*** you to patriarchy.”
This performance comes ahead of the release of his debut album, I Don’t Care if it Burns, a dazzling patchwork of electro-pop, gospel, 80s synth, and Berlin club textures, all shaped under the violet skies of Los Angeles. Praised by icons like Lana Del Rey and Sam Smith, Lucky Love has carved out a space where tenderness meets defiance, and pop becomes a platform for truth.
His artistic journey spans dance, fashion, and film—and now music is the vessel through which he calls for self-love, acceptance, and collective transformation. Whether opening fashion shows for Gucci and Maison Margiela or performing in underground clubs, his mission remains the same: to be radically, fearlessly himself—and invite others to do the same.
🎫 Want to see him live?
We’re giving away 3 x 2 tickets to Lucky Love’s Brussels show! Stay tuned to KET.brussels—the contest will be online very soon.
LA MADELEINE
14 Rue Duquesnoy, 1000 Brussels, Belgium
info@la-madeleine.be
Ticketing here
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